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How to send bulk emails in Gmail?

How to send bulk emails in Gmail?

Gmail is not created for sending bulk emails as it restricts the number of the recipients and doesn't offer professional marketing instruments. So, you'd better use email services with a great choice of advanced features. Still, if you want to reach out to your audience via Gmail, follow this guide.

How to send bulk emails in Gmail?

1. Go to contacts

Go to your Gmail account. Hover your cursor over “Gmail” and choose “Contacts”.

Go to Gmail Contacts

2. Create label

Label is a list of recipients you’ll send your email to.

Select “Create label”, name it and click “OK”.

Create Label

Step 3. Add contacts

Click the icon with a plus at the bottom of the page to create a new contact.

Add a new contact

Step 4. Create a contact

Fill the fields with the necessary information like Name, Company, Job title, Email, Phone, Notes and click “Save”.

Add the information about a contact

Step 5. Add contacts to the list

After you have created the contacts, add them to the previously created list. For this purpose, tick them all, navigate to the top, click “Manage labels” and choose the necessary one, ours is “Test”. Your mailing list is created.


There are 2 variants how to create and send bulk emails in Gmail

1st Variant

Staying in “Contacts”, select the necessary label, tick the email addresses you’re going to send to and click “Send email” (icon with the envelope). 

Add contacts

You will be redirected to a new browser window where you can create and send a campaign.

Send an email campaign in Gmail

2nd Variant

Being in your Inbox, click “Compose”. In the “To” field type the name of label you’re going to send to and you’ll get the email addresses. Now, you can create and send bulk email.

Compose and send an email campaign in Gmail 

Since there are restrictions on the number of recipients, it’s not very convenient to use Gmail for sending bulk emails.

So, we suggest you installing SendPulse Gmail Extension to import your contacts from Gmail to SendPulse mailing lists for free.

Why should you install SendPulse Gmail Extension?

In our service, you can send 15 000 emails to less than 2500 subscribers per month for free. Besides, there’s a great choice of features available for free. They will optimize your work and improve email performance. 

There’s no point in wasting time on manual mailing lists creating if you use SendPulse. With the help of this extension, you can add new subscribers to your lists in SendPulse in one click.

How to import contacts?

Install the extension, then activate REST API in account settings and unique credentials will be generated. Then, copy them to the extension. Select the necessary emails and choose the list for import clicking on the extension. Now your contacts are in the mailing list in our service. Discover more about the integration with Gmail.

Send bulk emails for free in SendPulse

Have less than 2,500 subscribers? Take advantage of our free pricing plan and send up to 15,000 emails every month!

Make use of professional email marketing instruments 

  • 130+ responsive email templates
  • Drag and drop editor
  • Personalization
  • Segmentation
  • A/B testing
  • Detailed statistics
  • Subscription forms

They are available free of charge forever. Combine email, SMS, and web push notification to adjust to every your client.