You have something to share with your fans followers, something too long for a social media post, too focused for a blog post. You need an email newsletter.
The simplest way to email a group of people is Gmail's BCC field—but that only lets you email 100 people, and doesn't look very professional. The better option is to use a tool designed to send marketing emails.
As long as your newsletter doesn't include more than 2,000 subscribers or so, there are many free tools to send it. Here are the best:
What to Look for in a Free Email Marketing App?
Full-featured email marketing apps—including MailChimp, ActiveCampaign, Constant Contact, and more—go well beyond sending emails. They help you gather contacts with forms and landing pages, send emails automatically through RSS feeds and drip email schedules, and track results often with built-in CRM tools. All of that will be customizable for your brand, so your emails stand out from the crowd.
Free email marketing tools—including free versions of MailChimp and others, along with full-free email apps like TinyLetter—are typically focused on the email message. You often can't customize your theme—or at least, can't remove the link to the email newsletter app. You'll find fewer automation options or advanced marketing tools. And you won't get unlimited lists, either—most free plans include around 2,000 subscribers.
What you get instead is a focused email experience, perfect for sending email newsletters. When you first start an email newsletter, your email design isn't the most important thing, nor is sending emails automatically. You first need to build an audience and find what engages them. That's a free email newsletter app's focus. When your list grows, you can then upgrade to a paid plan and unlock the extra features.
Here are the best apps to start your new email newsletter for free: