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4 Best WordPress Lead Generation Plugins to Grow Your Email List

4 Best WordPress Lead Generation Plugins to Grow Your Email List

WPForms is the best contact form builder plugin that allows you to integrate your email marketing tool with your WordPress forms. It comes integrated with Constant Contact, so you can easily create newsletter signup forms to grow your email list.

You can also find several addons that connect your form with your favorite email marketing tools such as AWeber, MailChimp, GetResponse and Campaign Monitor.

With WPForms, you can grow your email list in two ways: Either you create a signup form specifically to build your email list or create an email signup checkbox in your regular contact forms, so you can add your visitors into your list automatically when it is selected.

Best of all, you can embed your lead generation form anywhere in your WordPress site like posts, pages, sidebar widgets, footers, etc. using shortcodes.

With WPForms, the possibilities are endless and you’re not limited to just creating newsletter signup forms. You can create any types of forms like order forms, login forms, registration forms, etc.

2. OptinMonster


OptinMonster is the best lead generation software that allows you to create beautiful optin forms that are optimized for highest conversion rates. With OptinMonster, integration with your favorite email marketing tool such as AWeber, MailChimp, InfusionSoft, GetResponse, Constant Contact, etc. is a breeze.

The main difference between WPForms and OptinMonster is that WPForms is an easy to use contact forms WordPress plugin. Whereas OptinMonster is a platform independent optin form builder tool that lets you create multiple types of forms such as lightbox popups, floating bars, slide-ins, sidebar forms, and more.

Here’s how it works:

You can create beautiful optin forms by logging into your OptinMonster account and publish it on your site through a WordPress plugin installed on your site.

A few more benefits of OptinMonster are:

  • Exit-intent technology: You can prompt your website visitors to subscribe to your list at the precise moment they are about to leave your website.
  • A/B testing: You can test all elements of your forms such as headlines, copy, button, and even different designs to see what works best to boost conversions.
  • Page level targeting: You can build a hyper targeted and segmented email list with targeted messages on specific pages or categories.
  • Built-in Analytics: With its built-in analytics tool, you can see which optin are performing the best.
  • …and much more.

You can see a full list of OptinMonster features here.

3. Yoast SEO

If you’re looking to build an email list, you’ll need to attract targeted visitors to your website who are interested in reading your content, engaging with your website, and most importantly subscribing to your list.

With the Yoast SEO plugin, you can attract the right leads to your website by optimizing your site for search engines. It takes care of the all the technical optimization you need for your site.

Focusing on the right keywords for your site is an essential aspect of SEO. It ensures that you attract the right visitors that are likely to be converted into leads.

Yoast SEO forces you to choose a focus keyword when you’re publishing content, and then makes sure that you use it appropriately on that page. This way, you can ensure that you’re focusing on the right keywords that send you visitors that are likely to be converted into leads.

It also comes with snippet preview that allows you to see how your post or page will look like when it appears in the search results. That means you can preview the title and meta description as it appears in the search results. This preview can be helpful to optimize your organic results so that you can improve the click-through rate and possibly drive more traffic to your site.

4. LiveChat


In the previous section, we talked about driving targeted traffic to your website by optimizing your site for search engines.

Once you’ve attracted targeted traffic and you’re not seeing many conversions, you need to find the reasons behind it. One of the best ways to figure it out is by asking your potential leads and customers about what keeps them from subscribing.

One way to do this is by adding a quick chat on your website and start talking with your potential leads. If you’re looking for a live chat support software for WordPress websites, you might want to consider installing LiveChat. It allows you to easily integrate it with popular email marketing tools, so you can connect with them and also grow your email list. It also offers beautifully designed apps for you and your agents to use on mobile, desktop and tablets.

We hope this article helped you find the best lead generation plugins for WordPress. Still, if you’re not using any contact forms plugin on your site, you can read 8 reasons why you need a contact form.